| Metric | Before (Baseline) | After (Optimization) | Net Change |
|---|---|---|---|
| First Contact Velocity (Speed-to-Lead) | 180 Minutes | < 3 Minutes | 60x Faster |
| Site Visit / Online Consultation | 8.2% | 21.4% | +160% Increase |
| End-to-End Sales Closing Rate | 0.6% | 2.85% | 4.75x Conversion |
International investors from Meta ads were engaged within 3 minutes with multilingual brochures via WhatsApp Business API. A 30-day automated nurturing sequence scaled closing rates from 0.6% to 2.85%.